I discovered the designer, Heidi Merrick, and fell in love with her Spring 2012 collection--full of bright colors, color blocking, and sophistication. When I viewed her website, I was quite impressed. The opening page starts off with a short video that is modern in all the right ways. Her website overall is cool, unique, and has a clear point of view. The graphic design is perfect, in my eyes, and I can't wait to see what she brings to the table in her future collections!